Tangier, referred to as “The Bride of the North” has long been a romantic haven frequented by artists, beat poets and writers who arrived on North African shores from the 1920’s – 1960’s seeking an exotic adventure in this “international zone.” Tangier’s allure during the 20th Century was its liberal lifestyle that allowed people to reinvent themselves. Tangier intern became a seductress: whereby booze, drugs and parties ruled during the free zone period. Notable visitors who came to this Moroccan enclave include Paul Bowles, Matisse, Malcolm Forbes, Pierre Loti, Van Dongen, Paul Morand, William Burroughs, Delacroix, and Van Dongen. Tangier was a place where people could rub shoulders with Truman Capote, Tennessee Williams and Gertrude Stein.
Although the Sultan of Morocco continued to have sovereignty over Tangier and the Moroccan people, the city developed a reputation famous for being a melting pot. Over a 32 year period, it became a city tolerant of all cultures, religions and lifestyles. Tangier continued to attract a host of prominent Europeans and American artists, writers, musicians, poets, billionaires, filmmakers and celebrities, all who produced art in its honor. In 1956, the city became part of the newly independent Kingdom of Morocco.
American Legation Museum, Tangier
One could easily spend a week in Tangier. If you only have 24 Hours in Tangier, the best way to navigate this white city and discover the Bride of the North can be found here.
8:00 AM – 10:00 AM: Morning Stroll along Boulevard Mohammed VI
Rise early and go for a stroll or jog along Boulevard Mohammed VI. From the Corniche Gardens, you can take in a wide view of the port and a magnificent view of the ancient city walls.; across from lookout point at Muraille de Tanger. Mohammed VI Boulevard is lined with Moroccan cafes that offer views of the Atlantic Coast’s turquoise blue waters. New on the block is the Tanja Marina Bay, a long strip perched with cafes and restaurants built near the port area. The French Cafe Paul and La Table du Marche are two options for breakfast perfect spots if you want something modern. If you prefer the tradition of a long-standing Tangier breakfast visit Cafe de Paris, once frequented by Paul Bowles, Jack Kerouac, William S. Burroughs, Allen Ginsberg, and Tennessee Williams. Other local options are Le Salon Bleu or Le Nebab located in the Kasbah.
Librairie des Colonnes, Tangier
10:00 AM: Soak Up Literature At Librairie des Colonnes
Morning inspiration can be found at the famous landmark bookshop Librairie des Colonnes with wonderful architecture. Librairie des Colonnes is a Tangier institution that offers a wide selection of books, with a healthy English language section. There are book readings, events and author signings that take place here weekly. Once a favorite stomping ground of the legendary Paul Bowles, Jean Genet, Samuel Becket, and William Burroughs, this one-of-a-kind bookshop should be on your bucket list.
11:00 AM: Visit the American Legion Museum
Your entry into the Tangier Kasbah will start at Cafe Seoul, a local coffee shop along Mohammed VI Avenue. The spot is located inside a row of buildings with architecture dating back to the French, Italian, and Portuguese periods. A short walk away is the American Legation Museum. The American Legation Museum in Tangier is the United States oldest diplomatic building in the world. It houses an extensive collection of artworks, maps, a library, and a research center specializing in North African and Arabic studies. There are also three rooms dedicated to Paul Bowles. Historically, the building is important because it was a gift to the United States from Sultan Moulay Slimane 150 years ago. Its interior is an interesting blend of early-nineteenth-century furnishings mixed with Moorish arches, fountains, gardens, ornate zellij tile work, and finely-crafted period photographs. During the Jacksonian period, many diplomats stayed at the Legation building when visiting Tangier. The institute often organizes book readings, musical concerts, and other events. The public is free to use the research facilities with advanced reservation. An interesting piece of history many visitors are surprised to learn is that Morocco was the first country to recognize the United States in 1777. Entrance to the museum is 20 Dirhams ($2.00)
12:00 PM: The Grand Socco & Cinema Rif
Not far from the American Legion Museum is the Grand Socco, a souq and the official entrance to the medina. The Grand Socco is filled with interesting historical mentions. It was once the home to the Mendoub, a representative of the Sultan. At the top of the Grand Socco lies the Art Deco Cinema Rif Theatre which offers two main screens and plays mainstream and indie films with subtitles. Today the Cinema Rif also serves as a cultural center attracting students, writers, and curious travelers with its free WIFI, hot beverages, and art house coffee talk. On Thursdays and Sundays, the Grand Socco is also the spot to find the farmer’s market. Djebelli villagers come into the city from surrounding regions and bring fresh goat cheeses, organic fruits, vegetables, and farm fresh eggs.
Le Saveur de Poisson, Tangier
1:00 PM: Lunch at Le Saveur de Poisson
Located on the north hill of the Grand Socco is Le Saveur de Poisson one of Tangier’s most sought after restaurants that serves a mix of fresh seafood and unique homemade dishes infused with herbs. Graciously featured in Anthony Bourdain’s Parts Unknown Series, Episode #5 on Tangier, is owner and chef, Chez Mohammed. Chez Mohammed heralds from the region of Al Hoceima in Morocco’s North. Bourdain chats up Mohammed and takes viewers through an unforgettable foodie journey in this episode. No reservations are accepted at Le Saveur. Arrive hungry and promptly as lunch service is at 1:00pm and dinner service at 7:00 pm daily. The menu is set at 200 Dirhams ($25.00 P/P) and varies based upon season. Chez Mohammed preps his special stews and juices in a small back room, the size of a closet, which can be frequented by visitors who dare to ask. A typical four-course meal includes Moroccan fresh baked bread, local olives, toasted nuts, pomegranate, and raspberry fruit juice, followed by a fragrant white fish tagine, grilled sole served along shark skewers and for dessert fresh fruit topped with local honey, pine nuts and barley.
Las Chicas, Concept Store, Design & Fashion, Tangier
2:00 PM: Explore & Shop the Ancient Medina – The Kasbah
An essential part of any trip to Morocco is getting lost in the walled cities (historic medinas). The 14th-century medina in Tangier is a cornucopia of traditions self-contained by its 15th Century Portuguese walls. Its labyrinth of alleys run the entire city, each offering a glimpse of local life. Rue Sebou and Rue des Almohades are a shopper’s paradise for those interested in purchasing traditional Moroccan goods. They are filled with stalls selling artisanal goods such as leather, caftans, baboosh, silver teapots and glasses and sweets. To shop for modern goods, visit the streets around the Kasbah.
Design Concept stores such as La Chicas and Rumi 1436 offer a new take on Moorish Design. Las Chicas showcases Modern Moroccan fashion and decor offering a keen mix of cushions, lanterns infused Moroccan oil and tasseled goods. Rumi 1436 specializes in natural candles made with organic soy wax and Moroccan tea sets composed of silver and glassware.
For handmade luxury goods visit Laure Welfling’s Boho inspired boutique where you can find embroidered caftans, hand stitched and sequined overcoats. Their line of ready-to-wear for men and women has been created using a mixture of fabrics and styles with a luxurious and sophisticated fashion approach. Every year a collection of unique pieces, entirely handmade, is designed between Paris and Tangier.
Not to be missed for those looking to shop for a Berber carpet is Coin de L’Art Berber, which offers an extensive collection of rugs including those from the Middle and High Atlas regions, made by Saharan and southern Berber tribes. There is also a collection of doors, locks, windows, and boxes from southern Morocco and the Sahara.
4:00 PM: Tea Time at Cafe Hafa
At 4:00pm, make your way over to Cafe Hafa. It’s tea time at this multi-leveled blue walled cafe, where the best views of the Bay of Tangier can be found. Sip your Mint tea with camera in hand. Opened in 1921 Cafe Hafa retained its 1920’s style exterior decor. Beat Generation writers like Paul Bowles, William Burroughs and musicians like the Beatles and Rolling Stones frequented Cafe Hafa famous for serving Moroccan mint tea. It’s also the perfect place to light up and enjoy kif overlooking the Mediterranean Sea. Today, Cafe Hafa is still popular with celebrities.
5:00 PM: Visit the Kasbah Museum
Next visit the Kasbah Museum. Formerly known as the Sultan’s Royal Palace of Dar El Makhzen, the Kasbah Museum focuses on the history of how Tangier is linked with Europe. It also displays archaeological artifacts from the Northern Morocco region. The permanent exhibition is divided into three parts, the seigneurial residence with garden and outbuildings (al-dar al-kabira), the first-floor apartment (dwirat qubbat sidi-al-bukhari) and the ceremonial room known as the treasure room (bit al-mal). Architectural characteristics of the residence include a large courtyard paved with zellij (small tiles), a water fountain, portico columns decorated with crescent moons, and zellij panels in the North and South wings. There are also two main rooms with trademark muqarnas (honeycomb-work) featured inside an ornate wooden dome with repetitive epigraphic and geometric motifs.
6:30 PM: Wind Down at Les Fils du Détroit
After a long day of exploration rest your feet at the 15m square musical home of Les Fils du Détroit. The group is now managed by a local architect however has been rocking the Kasbah for over four decades. The native Moroccan men don’t ask for an entrance fee, rather they serve you mint tea and hold live jam sessions out of sheer pleasure. Listeners are in awe of how a violin, a Middle Eastern oud (borrowed from Andalusian music in Morocco,) and a darbouka, a single head drum, can blend together so well.
8:00 PM: Dinner at The Morocco Club
Set at the top of the Kasbah, The Morocco Club is a historic house turned restaurant and piano bar. It was built by Stuart Church and designed by Vincent Coppe and Oscar Badjii. All three men loved Tangier and left an artistic impact on the city. The restaurant, with its sophisticated charm and decor, looks like a scene you might find in the American series, Mad Men. The upstairs Piano Bar has served its international menu to talented artists like Jazz4Joy, Camélia Jordana, Donia Berriri and L-initiale trio; after dinner head downstairs to the cocktail bar and enjoy live music; the DJ plays into the late-night hours.